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Luther H. Hodges Jr. and Luther H. Hodges Sr. Series on Business, Entrepreneurship, and Public Policy

Edited by Maryann P. Feldman, S. K. Heninger Distinguished Professor of Public Policy, the University of North Carolina at Chapel Hill

The Luther H. Hodges Jr. and Luther H. Hodges Sr. Series on Business, Entrepreneurship, and Public Policy seeks to publish the work of economists, geographers, political scientists, public policy scholars, historians, sociologists, and others who are investigating the economic, political, societal, and geographic contexts and conditions that foster entrepreneurship, innovation, and economic development in the United States and around the world.

As place-based inquiry has gained currency in the social sciences and humanities, scholarship in the areas of business, entrepreneurship, and public policy increasingly includes analysis of cultural and spatial issues. Such work challenges analyses that privilege globalization and argues that place and human attachment to place—which serve such a critical role in defining the human experience and the realization of human potential—influence the expression of creativity and innovation in all sorts of enterprises. Industries are often associated with places, for example, the movie industry with Hollywood, the auto industry with Detroit, computers with Silicon Valley, and biotechnology with Boston and the Research Triangle Park. The development of industries and the fate of communities are intrinsically linked in ways that require an understanding of history as well as the cultures and actions of individuals.

This series, then, seeks work that places more traditional studies of innovators and industries in deeper context. Such scholarship will help assess the extent to which economic growth is locally grounded, involving an ecosystem of firms, workers, governments and non-governmental organizations, educational institutions, trade associations, and others, often aligned along a common focus. The series also welcomes new work that contributes to understanding and teaching the philosophy and practice of entrepreneurship, whether in the for-profit or non-profit sector. We particularly seek work that brings ideas of entrepreneurship to bear in the larger society.

<span style="" >Boss Lady</span>
Cloth: $85.00
Paper: $27.50

Boss Lady

How Three Women Entrepreneurs Built Successful Big Businesses in the Mid-Twentieth Century

By Edith Sparks

Becoming the first female corporate board members at the Ogden Corporation, Raytheon, and Campbell Soup Company Learn More »

<span style="" >A Prescription for Change</span>
Cloth: $39.95
E-Book: $38.99

A Prescription for Change

The Looming Crisis in Drug Development

By Michael Kinch

A history of the pharmaceutical industry and biotech in the United States Learn More »

<span style="" >Research to Revenue</span>
Cloth: $39.95
E-Book: $34.99

Research to Revenue

A Practical Guide to University Start-Ups

By Don Rose and Cam Patterson

The first comprehensive guide to successful university start-ups Learn More »

<span style="" >How Local Politics Shape Federal Policy<br/></span>
Paper: $29.95
E-Book: $19.99

How Local Politics Shape Federal Policy

Business, Power, and the Environment in Twentieth-Century Los Angeles

By Sarah S. Elkind

How business interests became the public interest

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<span style="" >Jimmy Carter's Economy</span>
Paper: $36.95
E-Book: $29.99

Jimmy Carter's Economy

Policy in an Age of Limits

By W. Carl Biven

Illuminates the challenges facing presidential economic policy makers

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<span style="" >America and the Japanese Miracle</span>
Paper: $36.95
E-Book: $29.99

America and the Japanese Miracle

The Cold War Context of Japan's Postwar Economic Revival, 1950-1960

By Aaron Forsberg

How America's Cold War policies helped foster Japan's dramatic postwar economic resurgence

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<span style="" >DDT and the American Century</span>
Paper: $30.00
E-Book: $24.99

DDT and the American Century

Global Health, Environmental Politics, and the Pesticide That Changed the World

By David Kinkela

A global environmental history of the much-maligned pesticide

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<span style="" >Scientists, Business, and the State, 1890-1960</span>
Paper: $45.00

Scientists, Business, and the State, 1890-1960

By Patrick J. McGrath

The making of the modern military-industrial complex

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<span style="" >The Voice of Business</span>
Paper: $35.00
E-Book: $29.99

The Voice of Business

Hill & Knowlton and Postwar Public Relations

By Karen S. Miller

Business ideology and public opinion in post-World War II America

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<span style="" >Mr. Kaiser Goes to Washington</span>
Paper: $45.00
E-Book: $29.99

Mr. Kaiser Goes to Washington

The Rise of a Government Entrepreneur

By Stephen B. Adams

How Henry J. Kaiser built an industrial empire from government contracts

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<span style="" >Capitalizing on Change</span>
Cloth: $58.00
E-Book: $29.99

Capitalizing on Change

A Social History of American Business

By Stanley Buder

The intersection of American business and American values

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<span style="" >Capital Intentions</span>
Paper: $27.50
E-Book: $23.99

Capital Intentions

Female Proprietors in San Francisco, 1850-1920

By Edith Sparks

The early businesswomen of the urban West

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<span style="" >Yankee Don't Go Home!</span>
Paper: $39.95
E-Book: $29.99

Yankee Don't Go Home!

Mexican Nationalism, American Business Culture, and the Shaping of Modern Mexico, 1920-1950

By Julio Moreno

American business and the development of a consumer democracy in Mexico

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<span style="" >A History of Small Business in America</span>
Paper: $35.00
E-Book: $29.99

A History of Small Business in America

By Mansel G. Blackford

The important and ever-changing role of small business in American life

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<span style="" >Missionary Capitalist</span>
Paper: $35.00
E-Book: $29.99

Missionary Capitalist

Nelson Rockefeller in Venezuela

By Darlene Rivas

A close-up look at Rockefeller's business and humanitarian projects in Latin America

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<span style="" >The Corporation as Family</span>
Paper: $35.00
E-Book: $29.99

The Corporation as Family

The Gendering of Corporate Welfare, 1890-1930

By Nikki Mandell

The corporate welfare system and modern industrial relations

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<span style="" >Navigating Failure</span>
Paper: $35.00
E-Book: $29.99

Navigating Failure

Bankruptcy and Commercial Society in Antebellum America

By Edward J. Balleisen

Explores the culture of American capitalism through one of its most enduring features--bankruptcy

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<span style="" >Beyond the Broker State</span>
Paper: $47.50
E-Book: $29.99

Beyond the Broker State

Federal Policies Toward Small Business, 1936-1961

By Jonathan J. Bean

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<span style="" >Oil and Ideology</span>
E-Book: $29.99

Oil and Ideology

The Cultural Creation of the American Petroleum Industry

Roger M. Olien and Diana Davids Olien

How the oil industry acquired a negative public image that shaped policy in unintended ways

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<span style="" >Opening America's Market</span>
Paper: $39.95
E-Book: $29.99

Opening America's Market

U.S. Foreign Trade Policy Since 1776

By Alfred E. Eckes Jr.

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